JOYCELYN HENG RUI QING

A standout memory in my financial advisory career was when I organised a volunteer event at my former workplace involving my colleagues at AIAFA. We spent the day making mooncakes, playing games, and distributing gifts to the elderly residents. The joy and appreciation evident in their smiles deeply touched me and reaffirmed my commitment to this career path. Additionally, sponsoring regular birthday meals for the elderly has brought continuous joy into my life, making each effort more rewarding.

My primary motivation comes from my family and my desire to improve the lives of the elderly I grew so fond of during my social work days. The ability to better provide for my loved ones, enhance my previous clients’ quality of life, and ensure a secure future for all is what drives me every day. This dual focus on family and community keeps me passionately engaged in my work as a financial consultant.

My experiences also underscore the importance of empathy in financial consultancy. Understanding and sharing the feelings of others help in building strong, trust-based relationships with clients. It enables me to provide personalised advice that truly meets their needs and addresses their concerns, which is essential for their financial and emotional well-being.

For those considering this profession, remember that genuine care for clients’ interests combined with professional integrity is the cornerstone of success in financial consultancy. It’s not merely about selling products but about providing solutions that genuinely improve lives.

Accolades

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1800 248 8000

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